
The growth skillset founders need
Positioning & Brand that cuts through
Cold Outreach that lands deals
Funnels that convert
Performance Marketing that prints cash
A system you can run (and scale)
We dive deep into your positioning, marketing and growth strategy – and challenge every assumption until it clicks.
We built the strategic marketing partner we always needed – the one who thinks with you, challenges you, and drives real momentum.
So we built what we always looked for: a space where founders get challenged, supported, and pushed to grow.
Not just to make the journey easier. To make it work.
Straight from our Founders
Inside Affluent
Our clients aren’t chasing likes – they’re chasing leverage. Bootstrapped or backed, scaling or stuck – they show up to rethink, rebuild, and grow with intent. Strategy-first. Ego-free. Outcome-driven.
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You don’t need more advice.
They need someone who challenges how they think – and sharpens how they move.
At Affluent, you work with operators who’ve scaled real companies. We help you pressure-test decisions, simplify strategy, and execute what matters.
You don’t need more time.
You need leverage – and the right people in your corner.
A few things you may want to ask us.
Founders actively building real companies – whether bootstrapped or backed.
If you’re past the idea stage, solving real problems, and want to grow with people who’ve been there too, you’re in the right place.
You get access to a curated peer group, private founder events, proven systems, and a tight community that actually supports each other.
No fluff. Just what moves the needle.
Small, curated groups of 6–8 founders who meet monthly, led by an experienced host.
It’s where you bring the real stuff — decisions, challenges, wins. No posturing. Just real talk and momentum.
Yes. Every member is reviewed and vetted.
Not to be elitist — but to make sure the room stays sharp, focused, and founder-first.
Most members say within the first two sessions.
When you’re surrounded by people who get it, things click fast. No need to warm up – you’re already among peers.
Because building is hard — and doing it without real people around you makes it even harder.
Victor De Mite and Hans Dekker had built and backed multiple companies, but what changed everything wasn’t capital or playbooks. It was having the right people in the room. This is that room.
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